SupplyFrame research tells you how electronics marketers spend their budget

There’s some great research from SupplyFrame that benchmarks the breakdown of marketing budgets in the electronic components industry. Whilst there have been similar studies, this is the first time I’ve seen results that are specific to the electronics industry. The results are summarised in a great infographic, and I’d also recommend you read SupplyFrame’s post that gives you the background to the marketing spend analysis project.