Our Blogs

Read our thoughts and opinions about PR and marketing in the world of B2B technology marketing. What’s new? What works? What’s next? Alternatively find out more about the latest changes in the European electronics media with Napier News – the best source of information for marketing managers in the electronics component industry since 2004.

IoT Design Seminar confirmed for 2017

Electronics Weekly is taking advantage of the momentum gathering around IoT, as they follow on from the huge success of their previous IoT Design...

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BEEAS and Elektra Awards Extend their Deadline

The British Engineering Excellence (BEEA) and Elektra awards have extended their deadline for award entries. BEEA awards have extended their deadline...

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The Napier Approach: Determine, Focus, Deliver, Enhance

The Napier Approach Explained

We believe that applying the right process lets our team do their best work. We often talk about our four-step approach: Determine – Focus...

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Google

Google to Stop Scanning Gmail for Targeted Ads

Google have announced a surprising change to their services, choosing to end a practise which they have embraced since 2005, as they revealed that...

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video content marketing

Tip Sheet Explains the Facts and Figures of Video Content Marketing

Video content has been growing steadily over the last years, and has quickly become a must for B2B businesses. A massive 93% of marketers now use...

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Social Media and French Journalists Study

A study conducted with 290 French journalists on social media in 2016, between March 1st and April 15th has been released, revealing that a high...

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Sadly, Doug Delvin Has Passed Away

Here are Napier, we are sad to report that Doug Delvin, Drives & Controls advertising sales director has passed away at the age of 64. Doug Delvin...

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PCIM 2016 - Microchip

PCIM Europe 2018 Call for Papers Now Open

PCIM’s European Conference 2018 has launched its Call for Papers, inviting experts from across the industry to get involved. The conference prides...

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What Does HubSpot’s Annual State of Inbound Report 2017 tell Marketers?

As an agency who work closely with HubSpot, we waited patiently for their annual State of Inbound Report for 2017. Each year HubSpot tracks shifts in...

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electronics weekly logo

Electronics Weekly Cuts Frequency and Appoints New Editor

It’s not a surprise, but it’s still a disappointment that Electronics Weekly today announced that the print (and digital) magazine will...

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